Ad playbook + ROI calculator

3D hologram fan advertising that earns its spot in your window

A hologram fan gets looked at. That part is easy. Turning the looks into sales takes the right ten-second loop, the right spot, and a way to count what comes back. This is the playbook we give our own customers, plus a calculator to test your numbers before you spend a dollar.

INNAYA H23 3D advertising hologram fan displaying a rotating chrome bust, controlled from a phone
INNAYA H23App-controlled ads
01

Why a 3D hologram fan for advertising gets noticed

Three things work in its favor, and none of them is magic.

Movement. Peripheral vision is wired to catch motion. A product slowly turning in a window pulls eyes the way a static poster can’t.

No visible screen. People are numb to rectangles of light. A picture with no frame around it makes the brain stop and check what it’s looking at. That half-second is your ad.

It’s shareable. People film things they can’t immediately explain. Put your logo in the loop and some of that footage carries your name.

What it won’t do is fix a weak offer or a quiet street. The calculator below makes you put a number on both.

02

Hologram advertising payback calculator

Every number here is your estimate, not our promise. Start conservative. The defaults are deliberately modest for a shop on a moderately busy street.

Payback calculatorLive fan prices
Count for ten minutes at an average hour, multiply by six, then by your open hours.
Display
How to prove it

Show an offer on the fan that appears nowhere else, like “Say HOLO for a free cookie” or a display-only discount code. Count redemptions for four weeks. That’s your real notice-to-buy rate, and it beats any calculator, ours included.

03

The ten-second loop that sells

Someone walking past gives your window two to four seconds. A good loop opens with movement, keeps the offer on screen for most of its length, and repeats every six to ten seconds. Pick your business for a starting storyboard.

Ad loop storyboardReady-made 3D content

    Ready-made animations that fit

    Each file is made for a black background and plays on any INNAYA fan. Browse all of them in 3D graphics.

    04

    Where hologram fan ads pull their weight

    01

    Restaurants, cafés and bars

    Food turning slowly in the window sells the special better than a chalkboard. Run a breakfast loop in the morning and a drinks loop after five. Our blog covers how bars use them for specials.

    02

    Retail windows and malls

    One hero product, rotating, with a three-word line. In a mall corridor, size for the far side of the walkway.

    03

    Car showrooms and auto shows

    Wheels, badges and new models spinning at eye level. Here’s how auto shows use them.

    04

    Trade shows and launches

    A booth with motion at head height gets foot traffic that a retractable banner doesn’t. Link H23s, or bring the life-size H-PRO.

    05

    Real estate and open houses

    The listing’s best feature floating in the office window, or a spinning “Open today” in the front window. More in our open-house piece.

    05

    Six rules for hologram ads that convert

    Lead with motion, not text

    The first two seconds decide whether anyone reads the rest. Start with something turning.

    One offer per loop

    Two offers means neither lands. Rotate offers by day, not within a loop.

    Pure black backgrounds

    Anything that should disappear must be #000000, or it shows as a gray disc and the illusion breaks.

    Change it every two weeks

    Regulars stop seeing any display they’ve seen twenty times. Keep a few loops on the card and swap them from the app.

    Put the call to action beside it

    QR codes don’t scan reliably off a spinning fan. Put the code or the offer card on the glass next to the display.

    Measure one thing

    A display-only code or phrase. Everything else is a guess.

    06

    Advertising hologram fans, by job

    Counters INNAYA H16 hologram fan
    INNAYA H16” 3D Advertising Hologram Fan

    Checkout add-ons, small windows, desks

    Windows INNAYA H23 hologram fan
    INNAYA H23” 3D Advertising Hologram Fan

    Storefronts and aisles; links into walls

    Big rooms INNAYA H39 hologram fan
    INNAYA H39” 3D Advertising Hologram Fan

    Malls, showrooms, across-the-hall reach

    Launches INNAYA H-PRO lifesize hologram fan
    INNAYA™ H-PRO Lifesize 3D Advertising Hologram Fan

    Life-size figures for booths and lobbies

    07

    Hologram fan advertising questions

    Is a 3D hologram fan good for advertising?

    Yes, where there’s foot traffic and a clear offer. The motion and the missing screen make people look. Whether that turns into sales depends on placement and content, so measure it with a display-only offer.

    How much does hologram advertising cost?

    With your own fan there’s no media fee. You pay once for the hardware, from about $108 for a 16-inch fan to about $1,560 for a life-size stack, plus a few dollars a month in electricity. Ready-made animations cost about $12.50 each.

    What should I show on a hologram fan ad?

    A single product or shape turning slowly on a pure black background, a two- or three-word offer, and your logo. Keep the loop between 6 and 10 seconds.

    How do I measure results?

    Run an offer that only appears on the display, such as a code word or a small freebie, and count redemptions for four weeks against a normal period.

    Can I change the ad remotely?

    Not from off-site. The app connects over the fan’s own Wi-Fi, so you change it from your phone while you’re near the fan, or by updating the files on its SD card. Several loops can live on the card at once.

    Do I need permission to put a hologram ad in my window?

    Usually not for an indoor window display, but some cities and landlords regulate animated signs visible from the street. Check local rules if your window faces a road.

    Keep reading

    Written by Troy Bacon, founder of INNAYA. Troy studied holographic imaging (MIT OpenCourseWare MAS.450 and the International School of Holography) and has spent more than ten years in marketing. Questions about anything on this page go straight to the team at clients@innaya.store.

    Free global shippingOn every order
    12-month warrantyManufacturer coverage
    30-day returnsUnused, original box
    Real peopleorders@innaya.store

    Your window, working harder

    Pick a fan, load a loop, count what comes in.

    Every H-series fan ships free with app control and a 12-month manufacturer warranty.